I <3 video art because it is arguably the most comprehensive way to turn an art-going audience on-to an artist’s intended mood or message. While artists working in more traditional art forms such as painting, sculpture must convey their intentions through sight alone. A video artist is able to stimulate more human senses and perceptions simultaneously because the medium allows the artist to shape sight, sound and pace (time) of the work. Making full use of these video art traits is great way to create an immersive experience; which is what I look for in works of art. Only virtual-reality art would give an artist more control over an audience’s senses (taste, touch and smell); it will happen one day!
With that said, what I don’t like about video art is how intangible it is. Unlike a painting or sculpture, it has no physical form (besides the actual DVD) that can be studied. With video art, an audience must give its undivided attention for an extended period of time in order to experience the work. In our broadband, Youtube, iphone world; this is often not an easy thing to accomplish. Also, depending on the video, multiple viewings may be required in order to fully digest the piece. So although I believe that works of video art can be a very rewarding for an audience, when compared to most other art forms, they’re sometimes tedious to absorb. Finally, works of video art are difficult to sell, which is rough for the artist.
I think you did well with explaining yourself. I agree that video art fails at having a physical form. Maybe in the future we will be able to interact with video or find a way to have it in front of us, literally. I also agree that video art is difficult to sell publicly when things are so easy to access online.
ReplyDeleteThat is true video art does work on more senses then just the visual. It will allow the audience to get more into the art. The sound can play a huge part in a video and also visual effects. Video art is a more open field to play on then other mediums of art are.
ReplyDeleteYou brought up a lot of points that I haven't really noticed or taken the time to think about. The lack of an actual physical form may even create that difficulty in holding a viewers attention because of the lack of what they might feel is human made texture. They see the use of a screen as a crutch almost, and for some its not even "art". I feel that when video is used in conjunction with sculptural aspects or performance, it helps motivate the viewer to view.
ReplyDeletevery well broken down reasons behind your position. nicely put, also the addition of the idea of virtual-reality art i do enjoy thinking about. perhaps the intermediary that were entering in technology between VR and Video will permit an interesting intersection soon. the capability to influence a video story has been around for ages and the ability to do so with out a controller is finally taking hold.
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